Brief

We were tasked with supplying female Brand Ambassadors to represent Cath Kidston on all their store launches nationwide.

How We Did it

Our client requested Brand Ambassadors who were in sync with the Cath Kidston brand. With a very specific target market we booked staff who fitted this brief. We profiled staff who were fun, confident, articulate, approachable & engaging. Launching a large number of stores, our BA’s were required to distribute Cath Kidston merchandise and engage with passing consumers, to encourage people into store - all whilst delivering key brand messages with a smile!

Results

  • Increased awareness of the Cath Kidston brand
  • 10 Store Launches
  • Sales targets exceeded by an average of 15%
  • Over 12,000 branded gifts distributed
  • Encouraging footfall into store
  • Over 25,000 engagements with consumers

"Thanks to Breeze we've been able to talk to our customers more effectively in key locations"

Cath KidstonNationwide Store launches

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