The Brief

  • Briefed to profile & supply experienced Bar / Event Managers & local Brand Ambassadors to represent Freixenet on various high profile events & festivals.
  • The events included London Wine Week, Kew Gardens, Sound City Liverpool. Plus various industry trade events.
  • The objective was to increase brand & product awareness, deliver key brand messaging & drive sales during the live events.

The Result

  • 55x live staffing days
  • Increased brand & product awareness
  • Sales uplift across the product range

55

Live Staffing Days