- Briefed to supply a core promotional team which would tour the UK on an experiential activity for HP.
- We profiled tech savvy staff who could engage with the call centre employees & help increase awareness.
- The clients objective was to creatively engage the employees on the latest HP offering, while offering an incentive (such as free mocktails, giant connect 4 & deck chairs to chill out in during breaks).
- 15x Call centres visited throughout the UK.
- A clear increase in awareness for HP products.
- Positive brand recognition & engagement with large employee base.